Let’s move on to a slightly longer case study. You will have 10 minutes to review the business problem, come up with a solution and prepare to present your recommendations. After preparation time, you will have up to 5 minutes of recording time to share your solution with us. As part of your response, please cover: • How would you go about growing sales of our ice cream brands in India? • What additional information would you like, and how would you go about getting this? • What innovation or technology do you think is needed to increase sales of ice cream in India? • Which sales channel(s) do you think Unilever should focus on to achieve increased sales in the short to medium term? Are you ready? Let's start
